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Mastering the Art of Business Storytelling: Building your brand narrative.

Louise Stevenson


Organisation:
Speakeasy Coaching
Region:
South East
Notice Period:
Regular (more than one month's notice)
Type:
Professional
Fee:
Paid: £250 to £550
Category:
Life Skills
Updated:
19th January 2026

Mastering the Art of Business Storytelling: Building Your Brand Narrative

People don’t remember facts and figures — they remember stories.

In Mastering the Art of Business Storytelling, Louise Stevenson — comedian, author, and CEO of two businesses — shows how powerful storytelling can transform the way organisations communicate their brand, purpose, and value. Drawing on decades of experience in performance, writing, and business leadership, Louise breaks down how to craft stories that connect emotionally and build trust.

This talk goes beyond marketing buzzwords to focus on authentic, strategic storytelling. Louise explores how to shape a clear brand narrative, communicate it with confidence, and ensure it aligns with who you are and what your organisation stands for.

Audiences will learn: • how to identify and shape their core brand story • how to communicate values and vision through narrative • how to engage audiences without sounding scripted or salesy • how to use storytelling across pitches, presentations, and leadership communication • how humour and personality strengthen brand connection

Practical, insightful, and engaging, this talk equips audiences with tools they can apply immediately to strengthen their brand voice and presence.

Ideal for entrepreneurs, leadership teams, marketing and communications professionals, and organisations looking to tell their story with clarity, confidence, and impact.

Views: 9 | Enquiries: 0

About Louise Stevenson

Whether you’re looking for a keynote speaker, event host, or workshop facilitator, Louise brings a unique blend of expertise and entertainment to every occasion.

Louise Stevenson is a leading authority in business communication and confidence, blending her extensive experience as a comedian and businesswoman to provide transformative coaching for individuals and teams. Through tailored coaching, engaging keynote speeches, and online and in person programmes, Louise has empowered thousands to master the art of public speaking, pitching, and leadership communication.

As the founder of Speakeasy Coaching, Louise creates personalised coaching programmes that help leaders, entrepreneurs, and organisations communicate with confidence, authenticity, and impact. Her unique approach combines practical communication techniques with the engaging power of humour. You can find 80+ recommendations on Linkedin. Louise Stevenson is celebrated for her contributions to both the business and comedy worlds. With a background in stand-up comedy, Louise has worked alongside some of the biggest names in comedy, including Jimmy Carr, Alan Carr, and Rich Hall. Her stand-up career, which began in 1999, took her across the globe, including appearances on Channel 4 and RTE. She is a regular performer at the Edinburgh Fringe Festival and has featured in sell-out shows, including Scotland’s Best and Guests.

As an accomplished author, Louise has written How to Be a Comedian and Smash Your First Gig and The New Comedian’s Handbook. Her recent novel, Die Laughing, was published by Funny Bones Publishing in 2025.

In addition to her comedic achievements, Louise is an award-winning freelance journalist, contributing regularly to national newspapers and magazines on topics of comedy and public speaking.Louise offers a wide range of speaking topics to suit various events and audiences.

Some of her most popular topics include:

The Power of Humour and Personality in Communication: How laughter builds connection and engagement, and how to bring authenticity to your work. Breaking Barriers: Empowering women in business and leadership. Crafting Compelling Presentations: Mastering the art of pitching and presentation. Authentic Leadership: Fostering genuine connections in the workplace and empowering others to lead and succeed. Captivating Hearts and Minds: How to inspire and engage your audience. Mastering the Art of Business Storytelling: Building your brand narrative. Present for Success: Unleashing the entrepreneurial spirit and confidence to elevate your business. How to Write an Industry-Specific Book: Crafting a book that builds your credibility and showcases your expertise. Life Behind the Laughter: A stand-up comedian’s rollercoaster journey.


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