We’ve been telling stories for literally thousands of years, but what impact have they had? When we tell stories today, we often follow age-old patterns of thinking that help us structure our thoughts, remember what we need to cover more easily, which makes it easier for listeners to 'get the message'. we want to convey - but it’s not something we automatically think of when preparing to present ourselves at interviews, or give presentations. It is not so much the stories that have had a lasting impact, but the structures they follow. The structures that stories follow have stood the test of time – they go back beyond the invention of writing. They have wisdom in them. Learn more about story through structure and you’ll get in touch with a level of knowledge that – if only you knew it – was there all along. Learn how to access that knowledge to enhance the way you approach telling your story in your personal and professional life. And maybe that will help us tell better stories - stories that have more of a positive impact. This is a 30–45 minute talk which can be followed by up to 30 minutes of audience Q&A.